Product technology is determined to succeed - Business

November 3,, sohu company board chairman Charles zhang in the communication university of China ChenShiJun dialogue Youtube founder, two people share the successful experience and business experience, and to the development of young people and put forward own proposal.

Charles zhang ChenShiJun dialogue

Product technology is determined to succeed

Charles zhang led sohu sogou input method, a company to create the eight guardians of the success of product, and in the U.S. market, have great market recognition, and ChenShiJun lead is among the most popular Youtube video company, and was eventually Google acquisition. The two winners also share the successful experience of their products.

Sohu company board chairman and chief executive Charles zhang

Charles zhang think, failure is common, success is accidental. He said: "an Internet the success of the product, the product technical requirements, but also need special, the team will know marketing, and to meet the right timing, and grasp the users' demand and the trend, together, these requirements will make the success of the product is very difficult."

However, in all the success factors, Charles zhang think, product technical success is the most necessary. He said: "the product to be successful in technology must need success. If an Internet company product if the product than others, eventually you 20% of the volume will is others, because there are several times of mouth reputation effect. Second marketing also to do well."

And ChenShiJun also expressed similar views. ChenShiJun says, the Internet company to be successful needs products well. He said: "the age of the Internet update products is the speed of the very fast, do not look like before the age of like Microsoft months or even years to release a new version, may now be a day to release a new, even a day of release several new, and users will always have a lot of options, the product of the best Internet companies do is the key to success and failures."

Youtube ChenShiJun founder

The bo promote media change

In recent years, youtube, Facebook, micro bo, the emergence of the social media and fashionable, make everyone become the news's authors and origin, and this is also the media and media business personalities has had a huge impact.

Charles zhang thinks, the past 15 years, China's media industry change greatly, and in the last two years have to China's media industry because the Po's produce more appear witnessed a change. The content of the media production and consumption channel two aspects have changed, and before the journalists wrote to the newspaper, the newspaper will be content to web portal, but now content directly on the blog is created. At present, the bo also appears on many new products, such as the interview, micro site, micro live, and so on.

In addition, Charles zhang also think, the Internet video is also produced a great threat to TV, before news professional students may want to go to the central television station to be the host, but now the media industry the most fashionable to students is to a video company to when the host, commentary or director.

ChenShiJun think, the bo shape on the impact of the media is also huge. He says, for example, now a original musicians or a performance artist can direct his own work on Internet with so many people share, and in the past, the actors to get an audition opportunity will need to know a Hollywood director.

However, ChenShiJun also said in social media era, new information is too many, such as youtube produced every day to see all the amount of information, this time, attitudes and opinions leading becomes very important.

"Young people

As the Internet industry winner, Charles zhang and ChenShiJun for young people nowadays are also put forward the Suggestions and advice.

Charles zhang suggest young people don't take an examination of civil servants, and to join private enterprise or business.

"The market economy but victory, the market economy is represents hope, representing the future, represents a moral, represents a noble, representing all nice things. Planned economy and administration of market intervention is things represent what is backward, so to suggest that people don't go to the employment of the civil service, to go to when private enterprise, to the private enterprise or their own business." Charles zhang said.

And ChenShiJun argues that, should young people to pursue their interests and heart, to create to adhere to, do a don't walk the road unusual, this is also can succeed.

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